As perceptions around energy change, we provide vital insights around sustainability, growth and purpose, in order to spark innovation and create a powerful brand

Overview

With an accelerating change in consumer perception around climate change and the environment, the energy industry finds itself at a crossroads – maintaining their reputation and preparing their brands for a world beyond oil and gas into sustainable energy and adjacent categories, while continuing a progressive and transparent debate on the important role fossil fuels play in sustaining consumers’ modern-day lives.

Marketing Trends 2024
Marketing Trends 2024
Discover the key 10 trends that marketers need to know in 2024. Each trend has a datapoint and Kantar’s point of view that will help you set your strategy up for success.
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