The video streaming market has exploded in recent years, and gets ever more competitive as new entrants with deep pockets join the established paid SVOD giants as they seek to build a strong customer base in what is a saturated marketplace.
With insights from our new TGI Global Quick View consumer data, and other Kantar sources, we have built this report exploring who is using paid video streaming services in 25 markets around the world, and what the challenges and opportunities are, and we take a closer look at the GB market.
To view the full report, please click below.
