Innovation Analytics

Maximise your growth opportunities from innovation by detecting new trends early, and optimising products and pricing.
innovation analytics
How we help you
01

Identify category trends faster than humanly possible

Uncover customer and market opportunities using digital data sources, including social media, search, reviews and image.
02

Move with speed, at scale

Our unique combination of Artificial and Human Intelligence delivers fast insights to capitalise upon.
03

Innovate across blurring boundaries

Identify novel ideas, brand perceptions and digital performance factors to accelerate business growth.
04

Explore new ways to deploy technology and talent

Boost your digital presence, expertise and performance in real-time. Upskill your talent and tools.
With our cutting-edge digital and innovation analytics, we help our clients use digital data to uncover what others cannot. We look in the right place, at the right time, with the right human and artificial intelligence – to help with product development, detecting consumer needs, forecasting trends, and optimising digital performance .
Featured solutions
Understand who is doing what, where, when and why, in the context of a category and its adjacencies. Uncover disruptive trends with insights from social media.
Understand which search trends affect the panorama for your category, uncover new news, and gauge the trend momentum.
Use digital analytics to identify emerging trends. Reveal new insights quickly, and be the first to respond to online commentary.
Lights

The power of analytics

How do analytics support better marketing decisions in times of uncertainty? 
Find out more